November 16 - 20th, 2026
Stop trying to look like a brand. Start becoming known for something.
It's time to kick your brand's ass...
Hybrid program
Live this November - November 16th - 20th
A short, practical brand reset for entrepreneurs, creatives, coaches and multi-passionate humans who know they have something to say... but aren't totally sure what they want people to remember them for.
PERSONAL BRAND BOOT CAMP
We're figuring out what you want to be known for.
“I help women step into their authentic, aligned selves.”
Cool. So does half the internet.
Personal Brand Boot Camp is about getting underneath the generic language and figuring out what actually makes your brand yours.
We are not manufacturing personalities here.
We will not cram your into a box, er niche.
This is not about building an alter ego for Instagram.
Your brand might be missing a centre of gravity.
You have experience. Ideas. Opinions. Stories. Things you care deeply about.
But somewhere between choosing a niche, writing an Instagram bio and trying to create content, all of that can get watered down into:
Over one week...
We'll work through my 4R Rebel Brand Framework:
Who are you now?
Recognize
We'll look at your experience, ideas, interests and the different versions of you that got you here.
You'll start identifying the red thread underneath everything you've done instead of treating your past like a pile of unrelated careers and hobbies.
What do you actually have something to say about?
Rebel
We'll look at the tired conversations in your industry, the advice you don't completely agree with and the things you wish people would talk about differently.
Because “being authentic” isn't a point of view.
Having something worth saying is.
What do you want people to associate with your name?
Reputation
We'll identify the ideas, expertise, experiences and conversations you want your personal brand to become known for.
You'll leave with 3–5 Reputation Pillars that give your brand direction without boxing you into one tiny topic forever.
What makes your brand unmistakably yours?
Recognition
We'll take your ideas out of generic marketing-speak and make them more specific, human and recognizable.
We'll also look at where your brand actually lives within your marketing ecosystem so you're not trying to be everywhere all the damn time.
Not a 42-page brand strategy document you'll never open again.
A simple blueprint you can actually use.
By the end of the Boot Camp, you'll have clarity around:
You'll leave with your personal brand blueprint
✔ What you want to be known for
✔ The ideas you want associated with your name
✔ Your 3–5 Reputation Pillars
✔ The conversations you want to contribute to
✔ What you believe and what you question
✔ What makes your perspective different
✔ How you want your brand to feel
✔ Where you actually want to show up
You do a few different things and struggle to explain how they fit together.
You've evolved, but your brand hasn't quite caught up.
You're tired of trying to sound like everyone else in your industry.
You know you have strong ideas, but you haven't figured out which ones belong at the centre of your brand.
You want clarity without being told to choose one tiny niche and stay there forever.
Or you simply want to go into the new year knowing:
This is what I stand for.
And this is what I'm ready to be known for.
THIS IS FOR YOU IF...
How it WORKS
Show up LIVE
We’ll kick things off together with a live opening session to get clear, connected and ready for the week ahead.
Work through the REST
Over four days, you’ll get one short on-demand lesson (15 minutes or less!), simple exercises to put it into action, and support inside our private Telegram community. Nothing should take hours or become another half-finished course in your inbox.
Bring it TOGETHER
We’ll wrap up with a second live session to integrate what you’ve uncovered, make some decisions and get you moving forward. You’ll also keep the recordings and workbook so you can revisit everything anytime.
- 2 live group sessions
- 4 short on-demand lessons, each 15 minutes or less
- A practical workbook with prompts and exercises
- Private Telegram community support throughout the week
- 3 months inside Get In, Rebel, my ongoing Q&A membership community
- $67 off The Brand That Breathes, my deeper business and marketing program launching January 2027
What’s Included:
Afterward, Personal Rebel Brand Boot Camp will become an evergreen program priced at $97 CAD.
founding round:
$67 CAD
Fair Warning...
You may leave this Boot Camp wanting to change your bio.
Your website.
Your content.
Your offers.
Possibly your entire business.
We're not doing all of that in one week.
Personal Brand Boot Camp is about getting clear on the person and the reputation underneath the marketing.
And if you're ready to take that clarity and build the actual business and marketing ecosystem around it...
That's where The Brand That Breathes begins.
More on that in January.
For now?
Let's figure out what the hell you want to be known for.
WHERE DOES THE BOOT CAMP HAPPEN?
The live sessions will happen on Zoom, the daily lessons will be delivered on demand via email and housed on Kartra. Plus we’ll have a private Telegram community for conversation, prompts and support throughout the week.
WHAT DO I GET WITH MY REGISTRATION?
You’ll receive the two live sessions, four short on-demand lessons, the Boot Camp workbook, access to our private Telegram community, the session recordings, 3 months inside Get In, Rebel, plus $67 off The Brand That Breathes program launching in January 2027.
FAQ HUB
WHEN DOES THE BOOT CAMP HAPPEN?
The Boot Camp runs the week of November 16, 2026.
We’ll kick things off with a live Zoom session on Monday, November 16 at 11amET, then move through four short on-demand lessons during the week before coming back together for a live integration + Q&A session on Friday, November 20 at 1pmET.
WHAT IF I CAN’T MAKE THE LIVE CALLS?
No problem. Both live sessions will be recorded, so you can catch up when it works for you. You’ll also keep access to the recordings and workbook after the Boot Camp ends.
HOW MUCH TIME WILL THIS TAKE?
Not much. The four on-demand lessons are all designed to be 15 minutes or less, with a few short prompts and exercises to help you actually apply what you’re learning.
This is not meant to become another course that takes hours to complete.
WHAT WILL WE ACTUALLY BE WORKING ON?
This week is about getting back to the foundations of your personal brand: your identity, positioning, message and the bigger ecosystem around what you’re building. You’ll be invited to recognize what already exists, make clearer decisions about what fits now and stop trying to force yourself into a brand you’ve outgrown.
DO I NEED TO HAVE AN ESTABLISHED BUSINESS?
No. You can come into this with a newer business, an existing brand that feels messy or disconnected, or even a business that is evolving into something new. The point is not to have everything figured out before you arrive. The point is to create more clarity around what you want to build next.